Whether it’s lighting tricks used by photographers or promises made by unscrupulous real estate agents, landlords or sellers, the Internet is full of Real Estate scams that look great but have a big catch. Although these types of tricks are most common in the market, they can negatively impact renters and homebuyers as well.
Being in New York City adds to the already intimidating and stressful process of apartment hunting. Because of this high demand, renters and buyer’s are not only jumping at “the perfect apartment,” but scams are quickly becoming popular.
It is imperative to keep your wits about you and to keep an eye out for these threats. Realizing that the market is full of tricks and scams can be a little scary. However, when it comes to renting or buying real estate, knowledge truly is power.
So as long as you know what to look for and the best steps to protect yourself, you’ll put yourself in a position to properly evaluate. Being prepared will allow you to find what you want without being led astray. With that goal in mind, let’s dive right into the most common problems you want to watch out for, as well as how you can protect yourself throughout this process.
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Bait and Switch Scams
In these scams, a real estate agent lists a home for sale on popular listing sites. Shortly after, your home is listed, on different websites like a rental. These con artists dupe people into renting already-occupied homes and in more recent cases, offer an excuse for how a listing is currently unavailable to show. The miscreants proceed to offer a rent that no one can refuse and acquire the renter’s personal information including social security numbers and months’ worth of rent, making this a scam that significantly effects realtors.
Bait and switch scams have been around forever. If you’ve ever been to a store that doesn’t have a sale item in stock but tries to upsell you to a more expensive non-sale item, you may have been the victim of a bait and switch. In real estate, a bait and switch can occur when an agent advertises a desirable or affordable home with no intention of ever showing it to you. It’s probably not really on the market.
The tactic is to draw you in with a great looking home so they can then take you to less desirable properties and hard sell you on them. If you contact an agent, homeowner or other representatives about a property and they immediately start talking about someplace else, it could be a bait and switch.
Common Listing Scams
The first rental scam that goes on in New York City is people trying to rent out a place they don’t own. Whether they have access to the site through a friend or another channel like Airbnb, the bottom line is they aren’t the legal owner of the property. The other scam that’s fairly common is a bait and switch. Although someone does own an apartment, they use information from other New York City real estate listings to make their sound much more appealing. But since their apartment is nothing close to what they’re promising online, they try to pressure interested parties to rent it sight unseen.
Finally, the other common scam is when an individual poses as a real estate agent. Their objective is usually to hold a fake open house so that they can try to get multiple parties to pay an application fee, which of course they won’t refund.
Signs That a Listing is a Scam
When it comes to online New York City real estate listings, the first red flag is being asked to pay in cash or wire funds. The second sign to watch out for is when a broker or landlord is overly eager to do business with you. While speeding up the process may sound appealing, you don’t want to find yourself in a situation where there’s no paper trail of your agreements.
High-pressure sales tactics are another bad sign. Also, if you ever have a terrible feeling about an NYC real estate listing, be sure to listen to your gut finally, if an apartment seems ways too cheap for the price advertised; you need to be extremely cautious about the possibility of a scam.
The Best Way to Protect Yourself
While the information we covered will help you avoid many scams, navigating through New York City real estate listings to find the right one can still be very challenging and stressful. If you want to eliminate as many of the obstacles from this process as possible, we would recommend using a reputable licensed real estate agent.
More Scams to Look Out For
Being in the middle of one of the biggest rental booms in New York City adds to the already intimidating and stressful process of apartment hunting. Because of this high demand, renters are not only jumping at “the perfect apartment,” but scams are quickly becoming popular. It is imperative to keep your wits about you and to keep an eye out for these threats.
Online Scams
According to a Forbes article, 90 percent of people start their rental search online. In online scams, the con person will swipe a listing, re-post it on another site such as craigslist and pose as the agent. Signs of this scam include little time spent in the listed apartment, a vague contract with no copies, keys handed over before the security deposit and rental fee are paid, and cash is strongly preferred. These kinds of scams usually target 20-something-year-old women and those who find themselves in need of an apartment quickly.
Rental Scams
In popular rental scams, money for the security deposit or broker fee will; be asked; for up front. The scammers will ask you to wire money to a friend to prove you have the funds. They will then pose as that friend and collect the money. Application fees for phony credit checks are another way that con artists take advantage of those who are in dire need of a grand apartment deal.
Switcheroo Scams
In these scams, your real estate agent lists your home for sale on popular listing sites. Shortly after, your home is on different sites as a rental. These con artists dupe people into renting already-occupied homes and in more recent cases, offer an excuse for how a listing is currently unavailable to show. The miscreants proceed to provide a rent that no one can refuse and acquire the renter’s personal information including social security numbers and months’ worth of rent, making this a scam that greatly effects realtors.
Utility Scam
So ubiquitous these days someone has probably tried to pull it on you. You move into your new home and receive an official sounding phone call from someone claiming to be able to lower your utility bill. You agree and give them your billing information. If it’s not just a straight-up credit card scam where they’re going on an Amazon spending spree, then your new bill looks just like your old one but a lot higher.
Those savings they promised you either never materialize or are laden with so many fees that you’re paying twice as much as you did before. Oh, and by the way? You have signed into a two-year contract, and the cancellation penalty is hundreds of dollars. The bottom line is if someone calls you out of the blue saying they can save you tons of money, they’re probably lying.
Loan Modification Scams
Due to the recession, millions of Americans are facing foreclosure and high mortgage payments. One of the most popular schemes involves “agents” from the Home Affordable Modification Program (HAMP) or Home Affordable Refinance Program (HARP) cold calling these Americans, collecting information, charging fees to modify loans, and suggesting that homeowners stop making payments. What makes these scams even more difficult to avoid is the fact that these fake companies have official looking websites and caller-ID numbers.
Workshop Scams
With the affordability of housing nearing a record high, many people are developing a new interest in real estate investing. In these workshop-scam scenarios, self-proclaimed real estate experts will host several, pricy educational seminars claiming to give you vital information, tips, and even specific properties to invest in, all with the promise of huge returns. What makes matters worse is the fact that the signed paperwork for these classes lists that legal action cannot be taken, against the purported “experts.”
How to Avoid Scams
The State of New York licenses real estate agents. They also, for the most part, use proper grammar and don’t want to meet you in an alley (or reek of whiskey for that matter). If a deal seems too reasonable to be accurate, or if something seems off about the “agent,” it’s a good idea to listen to your senses. Hiring a reputable real estate or buyers agent that can help you navigate the New York real estate agent is a must. Not only can they help you find the perfect home, but they can also keep you from getting ripped off.
While scams are scary, there are measures consumers can take to avoid them. Always remember to use a reputable broker, verify licenses, cross-check listings on multiple sites, avoid cash deposits, and most importantly, listen to your gut.
